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Adwords Split Testing
Adwords split testing is a method for optimizing Google Adwords ads. You can, and should, split test every part of your ad, including keyword placement, whether to use text or numbers, capitalization, bolding, italicizing, and other tricks that pull the searchers eyes to your ad. When you conduct Adwords split testing be sure to include your ad copy in the testing procedures. The smallest changes can often yield the greatest results.

AdWords Advantage Online Summit Agenda Announced - Training For Pay Per Click Advertising Success
The AdWords Advantage Online Summit has announced the agenda for their Search Engine Marketing and Google AdWords Pay Per Click advertising online training classes held on March 9-30, 2010. The online summit kicked off with two free preview webinars - "Top 3 Mistakes AdWords Advertisers Make that Sabotage Their Profits" and "Top 7 Landing Page Tips to Win the Gold". These preview training webinars were a great success with nearly 2000 advertisers learning profitable AdWords strategies shared by the Pay Per Click experts. All AAOS participants will save 40% upon registration by the early bird date March 4th. More here AdWords Advantage Online Summit (http://www.adwordsadvantage.com/?pr3)...